Link Building services: What is Guest Posting & 5 Ways to Guest Post

September 20, 2023
Guest-Posting-in-SEO

The Ultimate Guide to Guest Blogging

How do you guest post? How do you write a guest article?

These are questions you might be asking. Let’s delve into the world of guest posting and uncover its mysteries.

What are guest posts?

Guest posts, in essence, involve publishing an article on another person’s website. The primary aim? Boost brand awareness and divert traffic to your site, the sought-after referral traffic.

Now, if you’re more of a visual learner, you might appreciate a video on leveraging guest posting. Alternatively, continue reading this comprehensive guide.

Determine Your Guest Blogging Goals

Embarking on your guest blogging journey requires setting clear goals. Identifying these objectives can help you target the right blogs for your posts. The typical motivations for guest blogging include:

  1. Establishing oneself as an industry thought leader.
  2. Boosting website traffic.
  3. Earning backlinks to your website (though tread carefully; Google can be wary of overt link-building schemes).

With the right kind of content on influential blogs, you can achieve all the above goals. If your primary objective is authority or traffic, target blogs with a vast, active audience. For backlinks, focus on blogs boasting a robust domain authority. Tools like Ubersuggest can be beneficial in this regard.

How to Find Guest Blogging Opportunities

Your quest for guest post opportunities should prioritize blogs relevant to your niche. The ideal blog will:

  • Focus on your industry or niche.
  • Have an audience interested in your domain.
  • Exhibit an engaged readership, evidenced by social shares and comments.
  • Have an active blog owner, especially on social media platforms.

For instance, if you deal in plant seeds, gardening blogs with an engaged audience should be on your radar. Here’s how you can discover such opportunities:

1. Google Searches

Start with Google. You can utilize various keyword searches, replacing “keyword” with relevant industry terms, to find blogs that accept guest posts.

  • keyword “submit a guest post”
  • keyword “guest post”
  • keyword “guest post by”
  • keyword “accepting guest posts”
  • keyword “guest post guidelines”

2. Prolific Guest Bloggers

Recognizable guest bloggers in your industry can offer insight. Figures like Neil Patel and Jeff Bullas often appear on multiple platforms. By searching for their names alongside the term “guest post by”, you can uncover numerous blogs open to guest posts. Better still, if you’re acquainted with a notable guest blogger, they might introduce you to potential platforms.

3. Competitor Backlinks

A backlink analysis of your competitors can reveal their guest posting habits. Tools like Open Site Explorer can be handy. Alternatively, a simple Google search using the formula: link:domain.com -domain.com “guest post” (replacing “domain.com” with the competitor’s domain) might yield results.

Enhance Your Guest Posting Strategy with Link Building Services

Don’t miss out on the excellent guest post packages tailored for diverse needs:

Dive into these options and optimize your link-building strategies today!

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